The book was soon accompanied by an album bearing the same name, which Wikipedia describes like this:. An audio recording based on the book was made by Columbia Records in the late s, produced by John Simon but otherwise keeping the same credits as the book.
The recording consists of a pastiche of statements made by McLuhan interrupted by other speakers, including people speaking in various phonations and falsettos, discordant sounds and s incidental music in what could be considered a deliberate attempt to translate the disconnected images seen on TV into an audio format, resulting in the prevention of a connected stream of conscious thought.
Various audio recording techniques and statements are used to illustrate the relationship between spoken, literary speech and the characteristics of electronic audio media.
Also find it on YouTube. Marshall McLuhan, W. We accept Paypal, Venmo, Patreon, even Crypto! To donate, click here. We thank you! Name required. Email required. Click here to cancel reply. This happened whether the railway functioned in a tropical or northern environment, and is quite independent of the freight or content of the railway medium. Understanding Media , NY, , p.
What McLuhan writes about the railroad applies with equal validity to the media of print, television, computers and now the internet. He did not get it from Teilhard, however. Joyce published Finnegans Wake in Thinking about this quote and how very relevant it is today.
The social media medium, the interface itself, has shaped our reality in ways that may take us generations to understand. Your thoughts? If the medium is the message then the internet is the reflection of a rectangular hand held mirror in which you see yourself through the eyes of others. True or False? France 24 is providing live, round-the-clock coverage of both scenes as they progress. Sands was involved in a scandalous-for-the-time romance with the carpenter and there were rumors she was pregnant with his child.
Three on-the-record stories from a family: a mother and her daughters who came from Phoenix. When it comes to educating our children, Congress should heed that message, not ignore it. Leelah Alcorn's message was sent, and heard, and things started changing.
Sleek finds it far harder work than fortune-making; but he pursues his Will-o'-the-Wisp with untiring energy. Film is collaboration — the medium is not as individual or isolated as the authoring of a novel or the painting of a painting once was.
McLuhan refers to this as the global village — and this, too, would seem a difficult conclusion to argue with. The value of the information we receive in the marketplace of this village may be of questionable worth, but that we are feed the same diet of high fat, low-nutrient guff right across the globe is certainly not questionable.
His classic phrase, the medium is the message, is to the point here. This really is an interesting little book. It is almost a series of aphorisms although, some of the aphorisms stretch over a couple of pages, but often not made explicit by some remarkably interesting and illuminating images - a bit like a Bird Brian review.
There are times when what McLuhan has to say seems frighteningly prescient given that this was written in the early s. So, over all, a remarkably interesting and remarkably short text. View all 10 comments. Are there other people who wonder about this? Goodreads ONLY exists because of the goodwill of the people who do all the unpaid slave labour that keeps it where it is.
That is Manny, and Paul Bryant, me to a relatively insignificant extent, whoever is reading this. It is covered in offensive ads.
They are there because the site is able to make a lot of money by using OUR goodwill and turning into cash. I wonder if there is anybody else out there, offended by an ad that lets you get in touch with de Are there other people who wonder about this? I wonder if there is anybody else out there, offended by an ad that lets you get in touch with desperate Thai girls, or inyourface hamburger ads, and would like to do something about it?
I've never solicited votes before except for fun, but I would now seriously like to solicit votes for this review on the basis that it is a serious issue and I would like to fight it and I hope others might too.
I am a member of sites where they at least give you the choice of paying extra so as not to have advertising in your face and I for one would greatly appreciate this option. I spend my life avoiding advertising. Goodreads' policy is this: What do i do if i see an annoying ad on goodreads? Goodreads uses a variety of ad networks to serve advertisements on the site, which means occasionally things slip through that we can't control.
We do try our best to keep our ads relevant, appropriate, and useful to members. We ask our ad networks not to include disruptive ads, but sometimes one slips through. This is hilarious. I define advertising of that type, ie inmyface, not something I choose to look at, as offensive in principle. I do not want to see a hamburger ad. I do not want to see an ad trying to get goodreads viewers interested in Thai wives.
I do not want to see anything in between these. I would not object, on a booksite, to see advertisements specifically about books and clearly associated themes. That's it. Oh, actually, I have this further thought. I would pay if I have to, to avoid ads being in my face, but why can't they be classifed? This is not about the survival of the site and having to have ads to pay the costs. It is about these sites building themselves up on the basis of unpaid 'work' by the users, which becomes something that makes goodreads valuable.
Who owns goodreads? At which point, after building it up, are 'they' going to sell it for a pretty sum to Amazon? I ask these questions because that is what happens to these sorts of sites all the time and it has important implications for us as consumers.
Yeah, well. I hope somebody out there agrees with me. View all 50 comments. Jun 03, Jon Nakapalau rated it it was amazing Shelves: sociology , classics , philosophy , cultural-studies , poetry , politics , religion , psychology , us-history , war. View all 3 comments. Sep 13, Ariel rated it really liked it. The ideas are genius and brilliant and groundbreaking even today, but the graphic design element felt a little messy and random to me, and at time the writing would get superfluous.
Much recommended, though, to learn about this important process of thought! Also, it's super super quick! Jul 24, John Matsui rated it it was amazing Shelves: influential. I read this and all of Marshall McLuhan's works decades ago when the ideas were revolutionary and often hard to visualize.
Observer's today might find its pages unremarkable, like looking at the splash page of a website. Consider it this way, you open a chest that's been buried since and find a fully functional smartphone that's very much like an iPhone 5. The smartphone is basic tech compared to what's in your pocket until you realize when it was built. When I first heard of McLuhan using t I read this and all of Marshall McLuhan's works decades ago when the ideas were revolutionary and often hard to visualize.
When I first heard of McLuhan using the term Global Village, I had a perplexing and nonsensical image of all people around the world living in grass huts and somehow holding hands and singing Kumbaya. It wasn't until I leafed through the images in The Medium is the Massage that it hit me that my thinking was so entrenched in old patterns, it couldn't process McLuhan's futurist ideas of the technologies that would transform not just how we interact but how those technologies transform us from consumers into being part of the machinery.
Anyone writing a review such as this, a blog or a tweet becomes the medium. Classic pop-theoretical discourse via kinetic typography and image on the effects of changing media in the 20th century. Perhaps as relevant in today's hyperconnectivity as in the television era of its conception. And with a kind of ambivalence of value that seems appropriate: once technology changes, there's no going back and it may be more useful to "inventory the effects" than to judge or decry.
Neil Postman, in his work, discussed extensively about the various forms of sources used by the people for the pursuit of knowledge and truth over the times of human civilization starting from the oral tradition, writing, typographical, telegraphical, televising traditions 'Our "Age of Anxiety" is, in great part, the result of trying to do today's job with yesterday's tools - with yesterday's concepts.
Neil Postman, in his work, discussed extensively about the various forms of sources used by the people for the pursuit of knowledge and truth over the times of human civilization starting from the oral tradition, writing, typographical, telegraphical, televising traditions briefly.
It must be noted each of the traditions had their own flaws and perks. Postman stood his case for the writing and typographical traditions for the coherent informative essence and for promoting systematic contextual understanding and thinking among the traditional participants which he felt lacked especially in the television showbusiness culture.
He blames the TV culture for frivolity, inability to do authentic actions and obtain solutions for real world problems and most of which most people would feel relevant. McLuhan and Postman says almost the same thing except they don't agree with their respective conclusions because of their respective standpoints. We live in a world where most of these traditions are well inside the melting pot of modernity illusions.
Say, for instance, though written witness statements are allowed in the judicial courtrooms around the world, most of the cases obligate witnesses' presence in the court and their oral statement indicating the implemented myth of pre-socratic traditions. McLuhan's idea arise the notion of analysing other traditions with the existing or previous environmental traditions which would always lead to problems. He starts from Plato accusing the oral tradition after the trial and killing of Socrates.
Their "poetic" expression was a product of a collective psyche and mind. The mimetic form, a technique that exploited rhythm, meter and music, achieved the desired psychological response in the listener. Listeners could memorize with greater ease what was sung than what was said.
Plato attacked this method because it discouraged disputation and argument. It was in his opinion the chief obstacle to abstract, speculative reasoning - he called it "a poison, and an enemy of the people. McLuhan puts forward basically we all have been used to the visually biased knowledge and truth tradition since the dawn of our civilization.
It forms a seamless web around us. We hear sounds from everywhere, without ever having to focus. We simply are not equipped with earlids. Where a visual space is an organised continuum of a uniformed connected kind, the ear world is a world of simultaneous relationships. He also takes the perceptive aspects of television which Postman considered those brought chaos and disinformation.
He talks about TV, "In television, images are projected at you. You're the screen. The image wrap around you. You're the vanishing point. This creates a sort of inwardness, a sort of reverse perceptive which has much in common with oriental art. Guess, we're all biased in someways. Typographical, in my case. Mar 29, Chris rated it really liked it Shelves: done , media-studies , rhetorical-analysis , , nonfiction. For a book published 5o years ago, this short book has aged very well beyond a few references to the technology of the times.
Still can't believe that we didn't read this in my graduate program, since so many authors name dropped McLuhan. Apr 01, tom bomp rated it did not like it Shelves: cultural-studies , non-fiction , art. A lot of it looks absurd in the context of the 40 odd years of technological and political.
The idea that modern technology is particularly liberating, especially, doesn't look like much now. It's weird because he seems to make comments every so often which show the essential similarity between modern technology and older technology but he doesn't let it change his rather bold predictions of the coming massive societal changes due to technology.
The text is written kind of confusingly a lot of the time. Overall it's just a bit crap. The "art" aspect is pretty poor and I really don't appreciate stuff like mirror text. Speech is a social chart of this bog. Is there any reason to believe this at all?
No detachment or frame is possible. This feeling is an aspect of the new mass culture we are moving into—a world of total involvement in which everybody is so profoundly involved with everybody else and in which nobody can really imagine what private guilt can be anymore. Lazy as hell. There's a lot of ideas about "primitive" society in this that are just claptrap. And second guilt is just as private.
A strange bond often exists among anti-social types in their power to see environments as they really are. I really think humour actually works to reinforce existing prejudices - it's generally done before thought, based on your pre-existing ideas.
Today, the reverse is the problem. Now we have to adjust, not to invent. We have always needed to adjust to changes, it's a constant. There's been several serious changes in the past years emergence of capitalism for a start. This is not new and not accurate. He claims that television will not work as a background.
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